Map stakeholders by power and interest, plan the right communication cadence and channel for each. The unglamorous work that prevents 90% of program drama.
Plot every stakeholder on a 2x2 of power vs. interest. Auto-recommends communication strategy: Manage Closely, Keep Satisfied, Keep Informed, Monitor.
Channel (email, 1:1, steering committee, async update), frequency (weekly, monthly, quarterly), and content (what they actually need from you).
The skeptic, the absentee, the over-engaged, the politically threatened. Five common archetypes and the scripts that work for each.
One purchase, yours to keep. Use it on every program, customize for your team. Works in Excel and Google Sheets.
Programs don't usually fail because the work was hard. They fail because someone with power got surprised, or someone with influence felt ignored, or someone who needed to say yes was never properly included. By the time you notice, you're running a recovery plan instead of a program.
Stakeholder management is the work nobody wants to do because it feels political. It's not. It's just informed communication — the right people, the right info, the right cadence, before they have to ask.
"The stakeholders you don't manage will manage you."
This template forces the discipline. Map them, score them, plan the comms, hold yourself accountable to the cadence. It's not glamorous. It's the unglamorous work that prevents most of the drama.